As another year draws to a close, many of us are looking forward to getting back to our regular routines. Help your students reach their fullest potential this year by inspiring them through your choice of music, coaching, and cues found in these New Year’s profiles. Read more…

One of our more popular series on ICA is a set of articles with various strategies for inspiring your students up long climbs. The series was called Strategy for Strength, and is one of the favorites we’ve done on ICA. One of the strategies was to inspire students to come up with a mantra that they repeat over and over to themselves as they climb. Of course, mantras aren’t just for climbing. I was inspired recently to come up with some for sustained tempo pace.Read more…

We recognize that “you must do this to be healthy” is a poor motivator for most people. Our physical and emotional needs are too complex and too conflicted to respond to a simple “if, then” approach. Higher functions like these are addressed better by more intrinsic motivational factors, namely autonomy, mastery, and purpose.Read more…

If you haven’t seen Simon Sinek’s TED Talk yet, it’s a must-watch. Sinek’s central message, “People don’t buy what you do; they buy why you do it,” holds profound implications for those of us in the fitness industry. This principle encourages us to reflect on our motivations and infuse our teaching with a deeper purpose.Read more…

Some instructors motivate their students to reach the top of that hill because of the way it will make them feel, for the confidence it will build in them, for the realization that if they can do that, they can do anything they set their minds to. Others yell at riders to push to the top of the mountain so they can fit into a certain dress for the summer, or because they’ll look good when they go out at night. Which one are you?Read more…