One of our ICA members shared his technique for keeping his riders who like to chat engaged. I thought it was a fun and creative way to add variety to your schedule of classes, whether your purpose is to let the talkers have their day or just to increase the fun level! Share with us your technique!Read more…

Have you ever wondered what all the hype was about hashtags, those silly tic-tac-toe–looking things you see on Twitter, Instagram, Facebook, and other social media platforms? #dotheysometimesgetonyournerves? Watch this 3-minute video by media expert Amanda Vogel to help you understand how to use this strange but ubiquitous feature of social media.Read more…

If you haven’t seen Simon Sinek’s TED Talk yet, it’s a must-watch. Sinek’s central message, “People don’t buy what you do; they buy why you do it,” holds profound implications for those of us in the fitness industry. This principle encourages us to reflect on our motivations and infuse our teaching with a deeper purpose.Read more…

There is rarely enough time to work with brand-new students in your regular classes. If you have the luxury of scheduling beginner classes at your studio or club, here is a list of what you should include in these first-timer classes that will help them master the movements and feel less intimidated about venturing into regular classes. This is one of the best ways to provide a continuous flow of new riders to your classes.Read more…

We are not taking away training or barricading treadmills and indoor bikes; instead we are offering them a much needed change in how they work out. Honestly, the efforts are not easier, just different. In part 2, we will discuss one of the keys to getting your riders salivating over a reset—knowing what you are selling.Read more…

Mentoring new instructors is a valuable tool in helping them navigate the often overwhelming flood of information they receive in their certification and the weeks that follow. Listen to this audio interview with Melinda Massie of Lexington, KY, as she describes how she loves to take new instructors under her wing. If you’ve ever thought about mentoring (or if you’re a facility looking to develop a mentoring program) don’t miss this interview!Read more…

Today I received an e-mail from ICA member Shayne who sent me an example of his club’s Group Fitness Class Conduct Guide for Spinning. It gave me an idea to get others to submit their facility’s instructor guidelines or a sample of what it contains. Or, if you don’t have one, let me know in the comments what you wish your club/studio would do to keep your team teaching a similar approach while still encouraging different styles. Next week, I’ll post these samples along with Shayne’s, so you can use them as a template to create your own or suggest to your group fitness director to create one.Read more…